Creatify is an AI ad studio: turn a product link into video ads with AI avatars, test them, and launch them to your ad accounts. Influgen runs an AI influencer: one invented character with their own accounts and a team that plans, makes and posts photos, carousels and reels, including talking product ads when you ask for one. Creatify is built for paid campaigns; Influgen for an audience that grows organically.
Choose Creatify if you run paid campaigns and want many ad variants from a product link, with avatars, templates and tools to launch and optimise ads on Meta, TikTok and other ad networks.
Choose Influgen if you want one consistent character who posts to their own Instagram, TikTok, YouTube Shorts and Pinterest every week, and makes product ads in their own voice and life when you ask.
Influgen: AI influencers that run their own channels, each with a team of five AI specialists.
Creatify: An AI video ad platform: product-link-to-video ads, a library of AI avatars, ad templates, a model playground and ad-buying tools.
Influgen: Running an always-on influencer channel and growing its audience.
Creatify: E-commerce brands, apps and agencies making and testing paid ad creative.
Influgen: At launch: $29, $79 or $199 a month, or $20, $60 and $150 a month billed yearly. Monthly credits that never expire, plus credit packs.
Creatify: Credit subscriptions: $15, $55 and $95 a month ($10, $38 and $66 a month billed yearly) when we checked, plus business and enterprise plans.
Influgen: Free to create your influencer during early access; a 7-day trial with 50 credits when your spot opens.
Creatify: A free plan with 10 credits a month (about 2 video ads), with a watermark.
Influgen: One identity per influencer; every image is checked against their face before it goes out.
Creatify: A library of 1,500 AI actors on paid plans, custom avatars from a prompt or from a selfie video of you, built to speak whatever script you give them.
Influgen: Plans the week, checks trends and makes the posts on its own. You approve each post or let it run within your rules.
Creatify: Not for organic posts. On Pro and Max, an Ad Agent researches, makes and launches ads; organic content is up to you.
Influgen: Publishes to Instagram, TikTok, YouTube Shorts and Pinterest from one queue, on a schedule.
Creatify: Launches paid ads to ad accounts (Meta, TikTok and others named on its site). We found no organic posting or scheduling to your own profiles.
Influgen: On request: her ad manager researches the product, her producer writes a short talking ad in her life, and you approve the stills and then the video.
Creatify: The core of the product: ads from a product URL, ad templates, and cloning the structure of an existing ad.
Comparison based on public information as of October 2026. Prices and features change; check creatify.ai/pricing and Creatify AI influencer generator and Creatify performance agent for the latest. Spotted something out of date? Tell us at [email protected].
Every Influgen influencer has a scout, a creative director, a stylist, a strategist and a publicist planning, making and posting for them.
Free to create, no card needed. The first 1,000 get 100 extra credits.
It has AI avatars it calls AI influencers, used as presenters in ads. They speak the scripts you choose; they don't have their own accounts, life or audience. Influgen's influencers do, and their team decides what to post.
Yes. A common split is paid ad creative from an ad studio and an AI influencer building an organic audience. Our guide to AI UGC vs AI influencers explains when each fits.
Creatify's entry plan costs less than Influgen's Starter plan, and it has a free plan with a watermark. They charge for different things: Creatify for ad generation credits, Influgen for an influencer whose team also plans and publishes.
Give them a face, a voice and a team, and let them plan, make and post. Try it free for 7 days with 50 credits.
Free to create, no card needed. The first 1,000 get 100 extra credits.
