What it is
Influgen: AI influencers that run their own channels, each with a team of five AI specialists.
Arcads: An AI video ad platform: UGC-style ads with AI actors, plus editing tools and ad templates.
Arcads makes UGC-style video ads with AI actors: write a script, pick an actor, get an ad, in many versions and languages. Influgen runs an AI influencer: one consistent character with their own accounts and a team that plans, makes and posts for them. One is built for ad creative, the other for an audience.
Choose Arcads if you need many video ad variants with AI actors fast, for paid campaigns and testing hooks, in many languages.
Choose Influgen if you want one consistent character who posts organically to their own Instagram, TikTok, YouTube Shorts and Pinterest every week and builds an audience you own.
Influgen: AI influencers that run their own channels, each with a team of five AI specialists.
Arcads: An AI video ad platform: UGC-style ads with AI actors, plus editing tools and ad templates.
Influgen: Running an always-on influencer channel and growing its audience.
Arcads: Performance marketers, brands, app studios and agencies making ad creative.
Influgen: At launch: $29, $79 or $199 a month, or $20, $60 and $150 a month billed yearly. Monthly credits that never expire, plus credit packs.
Arcads: Paid subscription plans. We couldn't find a public price list when we checked; the site lists a free trial.
Influgen: Free to create your influencer during early access; a 7-day trial with 50 credits when your spot opens.
Arcads: A free trial is listed on the site.
Influgen: One identity per influencer; every image is checked against their face before it goes out.
Arcads: A library of 1,000+ AI actors, and you can generate a custom actor face. Built for many interchangeable faces rather than one persistent person.
Influgen: Plans the week, checks trends and makes the posts on its own. You approve each post or let it run within your rules.
Arcads: No. You write or choose the script and format for each ad.
Influgen: Publishes to Instagram, TikTok, YouTube Shorts and Pinterest from one queue, on a schedule.
Arcads: No publishing or scheduling found on its site; ads are exported and run from your own ad accounts.
Influgen: Photos, carousels and reels, plus talking reels in a voice designed for them (or cloned from yours on Pro).
Arcads: Several video models, captions, actor and voice changes, and translation into 30+ languages.
Comparison based on public information as of October 2026. Prices and features change; check arcads.ai and AI UGC vs AI influencers (our guide) for the latest. Spotted something out of date? Tell us at [email protected].
Every Influgen influencer has a scout, a creative director, a stylist, a strategist and a publicist planning, making and posting for them.
Free to create, no card needed. The first 1,000 get 100 extra credits.
Not really. Arcads makes video ads with AI actors, and each ad can use a different actor. An AI influencer is one persistent character with their own accounts and audience, which is what Influgen runs.
Yes. A common pattern is an AI influencer building an audience organically, with separate ad creative for paid campaigns. Our guide to AI UGC vs AI influencers explains when to use which.
Rules on AI and testimonials apply to both. In the US, the FTC's 2024 rule bans fake testimonials from people who don't exist, so AI actors shouldn't pose as real customers. Influgen's influencers are openly AI and request each platform's AI label.
Give them a face, a voice and a team, and let them plan, make and post. Try it free for 7 days with 50 credits.
Free to create, no card needed. The first 1,000 get 100 extra credits.